Help us turn the key on housing

Through Home is the Key, our national cause campaign, supporters like you help more families unlock homeownership – the key to stability, intergenerational wealth and more

Habitat for Humanity’s vision is of a world where everyone has a decent place to live. We have firsthand experience with how safe, affordable homes change lives and communities, and with worsening racial wealth and homeownership gaps in the U.S., Habitat and our partners are engaging consumers in the work to make communities – and access to homeownership – more equitable and inclusive, and to raise funds to drive lasting change.

In 2023, the U.S. faced record unaffordability, near-record housing shortages and major barriers to first-time homeownership. This only exacerbated the structural and deep-seated racial inequality within the U.S. housing market. Systemic discrimination in housing and lending policies is a prime engine of social and economic inequality among Black families, and we must address it as individuals, as organizations, as communities, and as a nation. 

This April’s Home is the Key campaign reminds us that we all benefit when homeownership is accessible to everyone. Join Habitat in making communities more welcoming to all.

Let's make homeownership accessible

You can support our Home is the Key campaign by donating to Habitat.

To break the cycle of injustice, we must join forces with our neighbors to develop more inclusive communities, increase the availability of affordable homes near public transportation and jobs, and transform concentrated areas of poverty into areas of opportunity so that all residents of the community can benefit.

You can make a difference and support us by:

  • Donating to Habitat directly.
  • Donating in-store at the register and/or online with participating partners.
  • Donating at your local Habitat ReStore.
  • Or by purchasing products from our partners – Astound Broadband; At Home; Carrier; Giftcards.com, powered by BHN; HOBO; loanDepot; and Property Brothers Home Design – that support Habitat during the month of April.

Each April, our Home is the Key campaign highlights the importance of home and draws on the strength and support of you – Habitat’s tremendous community – to help more families in need of affordable housing. Support Habitat today!

Key campaign pillars

  • Home is the key to a better future
    Shelter is not a privilege – it’s a need. Decent, affordable housing plays a key role in a family’s education, health, wealth and well-being. However, not every household has the same opportunities to succeed.
  • Many families have been locked out for too long
    Homeownership is a key driver of American household wealthBut structural inequality in the U.S. housing market has made the Black-white and Latino-white homeownership gaps wider than they were when the Fair Housing Act passed in 1968.
  • Join Habitat in creating inclusive communities
    Support Habitat’s affordable housing work through Home is the Key, proceeds of which will support diversity, equity and inclusion programs, such as the Advancing Black Homeownership initiative and volunteerism in communities across the U.S.

Home is the Key stories

With worsening racial wealth and homeownership gaps in the U.S., Habitat and our partners are working to drive lasting change. Read stories about how equitable and inclusive access to homeownership changes lives and communities.

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Photo gallery: Home is the Key 2024

As part of our annual cause marketing campaign, Home is the Key, our partners joined volunteers representing local government agencies, community organizations and social media influencers to boost our collective impact in California this April. 

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Home is the Key: We create strength and stability through shelter.